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IGT to Boost Social Presence with Zynga Exec Appointment

We covered social casino gaming and its explosive growth in popularity near the end of 2013 here at Mr Gamez and it became clear that it was one area to watch as players flocked to enjoying slots and table games on all of their social platforms. It was also around the same time that IGT announced some pretty impressive financial results and put much of the success down to their acquisition of DoubleDown Casino, which went on to carry some of their most popular slots. The social casino experience still seems to be hugely important to the casino and they have plucked someone from arguably the leading social games provider in the world, Zynga, in order to take their games to the next level.

Jim Veevaert has over twenty years of experience in executive roles, working with such names as Vivendi, Microsoft and Zynga and his latest challenge will see him acting as Vice President of games at DoubleDown Casino, with the responsibility of making IGT’s social presence the very best that it can be.

Speaking on his appointment, Veevaert said: “IGT’s DoubleDown Casino is the authentic social casino experience and I’m excited to be joining the team here in Seattle. DoubleDown Casino is transforming gaming entertainment and I’m passionate about bringing great games to players across the web and on mobile devices around the world.”

Indeed, DoubleDown is proving to be a hit with players across many devices and in many ways is shaping the future of gaming across all platforms. The creation of the social platform has allowed IGT to gain valuable experience in remote delivery of their games, with the casino already offering some of their most popular titles together with dedicated social creations.

John Vandemore, Executive Vice President of Emerging Business and Chief Financial Officer at IGT also commented on Veevaert’s appointment and what it means going forward, saying: “Jim is truly at the top of his game and he brings great talents that complement the strong existing senior leadership team at DoubleDown. We look forward to propelling DoubleDown’s ascent, fuelled by Jim’s leadership and ingenious vision, as we deliver best in class gaming content and player experiences.”

You can find out all about DoubleDown Casino in our dedicated feature that formed part of the aforementioned social series last year. It continues to be one of the top performing apps on all of the most popular social sites such as Facebook, and that covers everything, not just casino games. If social isn’t your thing, then we have a dedicated range of IGT slots right here at Mr Gamez and they require absolutely no download or registration to play – simply choose a game and you’re up and running! We’ve got all-time classics like Siberian Storm, or you can try your hand at licenced games like Wheel of Fortune Hollywood.

If social is your thing, then remember to follow Mr Gamez on Facebook and Twitter for all of the latest games, news and casino reviews!